Website powered by

Doximity Ad Project

DocSpot for Doximity's mobile app.
Client: PharmaCo: Doxlera

I Created a short form, animated ad with provided assets with a fast return and short deadline. The maximum length was 30 seconds. This was difficult given that there was to be 5 frames with a separate line of text for each frame. Each line of text needed to be on-screen long enough for the average readability as well.

I worked off of a manuscript/storyboard and arranged the composition and timing off of that. The provided stock photos were only placeholders, and each vector asset had to be broken down an animated.

Finalized Video

EX: Asset Breakdown for simple animation

EX: Asset Breakdown for simple animation